PR Business

Serimag – Though Leadership in the Artifical Inteligence Industry

A 100% ad-hoc strategy – understood as a living, flexible strategy, adapted to each sector and target audience.

Customer

Serimag

Services

PR events

Objectives

In the digital transformation process in which companies are currently immersed, artificial intelligence has become the most innovative technology. Serimag is a company with more than 10 years of experience in the sector with an effective solution that the main Spanish Banks, Insurance companies and large law firms already trust.

With this company we have worked on a 100% ad-hoc strategy – understood as a live, flexible strategy, adapted to each sector and target audience – in which interviews and opinion articles have been given priority to give maximum visibility to the expertise of the people who They are part of this company analyzing solutions and situations determined at each moment and socio-economic context.

Opinion articles and interviews have been key tools to show the company's expertise in each industry.

How PR and Bambu
work helped

Thanks to this rigorous work, very qualitative content has been published in niche media (business, technology, insurance, laws, finance). The client has been also accompanied in its strategic expansion through LATAM and Portugal with PR content and interviews in those countries, and also supported with the PR Leadership service in Social Networks such as LinkedIn. The agency also identified suitable events to place Serimag as well as stakeholders from each of the target industries and also we organized Serimga’s own branded events. In addition, by-lined articles and quotes from the spokesperson were offered to the media in order to raise the reputation and authority of the company and its managers.